All science, no fluff

Because the health of your baby (to-be) shouldn't be left to marketing.

Shop our Daily Prenatal

Read the science

Many multi-vitamins rely on outdated formulas and limited quality tests. Bia aims higher, relying on the latest science and diligently testing every batch, publishing the results for everyone to see.

Valerie's Story

"With my first pregnancy, I started prenatal vitamins before getting pregnant. My initial impression of the prenatal vitamin market was that there was no regulation and so much [of the] information [was] conflicting. 

I ended up asking my OB/GYN about my initial prenatal vitamin, but it didn't have enough choline, so I picked a second multi-vitamin simply because my friend suggested it and the packaging was nice.

I just didn't have a starting point, and thus no clue what to believe, or what was needed. Now, hearing about Bia, I'd definitely turn to [them] if I were to get pregnant again."
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Start Your Subscription

Prenatal Refill

30 day supply per bag

$70.00
$56.00 / mo.
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First time purchase includes:

Reusable Tin

Metal container, easily washable

$25.00

Free  

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Total

$95.00

$56.00 / mo. 
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Daily Prenatal

Research-Backed

3rd Party Tested

Gluten, Dairy, and Soy-Free

Vegetarian

Made in Canada

Woman-owned Business

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Consult a Dietitian for a Healthier Pregnancy

Supplements can't replace a healthy diet, and we recommend that mothers (to-be) consult with a registered dietitian. 

Search our Directory

Dr. Stan Kubow, PhD

Researcher, Professor at the School of Human Nutrition, McGill University

Valerie Pelletier

Birth worker, Doula

Stephanie Dang

Registered Dietitian, Co-Founder at CAYA Health Centre & Vancouver Dietitians

Aaron K. Styer, MD, FACOG

Reproductive Endocrinologist/Fertility Specialist, CCRM Fertility Boston

Your Support Team

Bia isn't your typical multi-vitamin brand. As a woman-owned business, it's a personal decision to better support women, both with our products, and by helping to fund women's health research.

No Fluff

Whereas many prenatal vitamins rely on outdated formulations, our solution was formulated based on the latest peer-reviewed research, a skilled technical board, and bioavailable nutrients in order to provide optimal doses of the ingredients you and your baby-to-be really need.

Unwavering Quality — Tested

Very few prenatal multi-vitamins undergo regular quality testing. Our approach? Diligently test every batch, and publish our results publicly. This rigorous process not only validates our ingredient claims but also reflects our deep commitment to bettering women's health.

Learn more about our testing standards
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Learn — Research-backed articles providing actionable insights for all mothers (to-be).

Spotlight

Navigating the Choices:
Our Prenatal 
Multi-Vitamin

We've done the research so you don't have to.

Read our overview

Recent Articles

"Pregnancy is often portrayed as this magical time filled with rainbows, butterflies, and endless glowing smiles. Pregnancy can be tough. It can be exhausting, uncomfortable, and downright challenging. And you know what? That's perfectly normal."

It’s Okay to Not Love Being Pregnant

Published June 8, 2024

"With concerns about contamination and inaccurate labelling, robust batch testing practices are crucial."

The Importance of Thoroughly Testing Prenatal Multi-Vitamins

Published June 9, 2024

View more